Media & Press
Xtracta is a Document Intelligence company headquartered in Auckland, New Zealand. Founded in 2010, the company builds research-led technology that turns complex, unstructured documents into clean, usable data for over 1,000 businesses across every continent.
Founded
Team members
Years of the engine learning
Customers worldwide
Countries with team members
About Xtracta
Xtracta was founded in 2010 by Jonathan Spence in Auckland, New Zealand. The company was born from a simple frustration: the document extraction software available at the time was slow, expensive, and required specialist engineers to build templates for every document layout.
Xtracta took a different approach. Instead of templates, the engine learns from the documents themselves. It reads layout, language, context, and structure. It has been learning at production scale for over 14 years, processing millions of documents for businesses in every major market. In 2024, the team rolled out production-ready deep learning transformer models, the biggest single improvement to the engine since launch.
Key Facts
Headquarters
Auckland, New Zealand
Founded
2010
Founder & CEO
Jonathan Spence
Team
~30 people across NZ, Australia, Vietnam
Customers
1,000+ businesses worldwide
Processing
10M+ pages monthly
Infrastructure
AWS, Microsoft Azure, Google Cloud
Category
Document Intelligence
Integration Partners
News & Press Coverage
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Xtracta Featured in NZBusiness: From Tech Start-Up to AI Leader
We are proud to announce that Xtracta has been featured in NZBusiness in an article titled “From Tech Start-Up to AI Leader.” The article highlights our journey from a pioneering technology start-up to becoming a leader in AI-driven document automation, revolutionizing data extraction for businesses worldwide. In this insightful piece, our CEO, Jonathan Spence, shares…
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Xtracta’s New ID & Passport Data Capture Capability
In today’s fast-paced world, more people want convenient document processing solutions that cut inefficiencies and improve accuracy and security. One crucial area worth optimizing is the manual processing and verification of identity documents. Today, we’re happy to introduce Xtracta’s new ID and passport data capture capability! Recently launched to meet market needs, this data extraction capability enables…
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Xtracta’s 2017 in Review
It has been an exciting year for Xtracta and we’d like to thank you for helping make it a memorable one! We’ve grown from strength to strength and 2018 looks to be even bigger for the field of AI, with more and more organisations adopting AI-based technologies to streamline processes and save time and money.…
Media Enquiries
For press enquiries, interviews, or commentary requests, please contact us directly. We’re happy to provide background information, company data, executive quotes, and supporting materials for journalists covering document intelligence, automation, or the New Zealand technology sector.
Xtracta Limited, Level 5, 45 O’Rorke Road, Penrose, Auckland 1061, New Zealand
Brand Resources
Xtracta logos, brand guidelines, and company boilerplate are available on request. Please email us at the address above and we’ll send through the assets you need.
Company Boilerplate
Xtracta is a Document Intelligence company headquartered in Auckland, New Zealand. Founded in 2010, the company builds research-led technology that turns complex, unstructured documents into clean, usable data. The Xtracta engine has been learning from real-world documents at production scale for over 14 years, processing 10 million+ pages monthly for over 1,000 businesses worldwide. Xtracta powers document capture inside software platforms from Microsoft, Oracle, MYOB, Xero, NetSuite, Sage, and SAP, among others. For more information, visit xtracta.com.
Learn more: About Xtracta – Our Research · Customer Stories · Contact Us